Retirement Plans
I keep reading stats like 98% of people retire into poverty and young people are living day to day as if tomorrow won’t happen. Why not make some simple changes to your life now to enjoy a life-long party?
There is the phrase “work hard, play hard” and most people have no problem with the “play hard” bit. The mistake that is made by many though is the “work hard” bit. The problem is that the work is not building your long term income and freedom to do what you want in life.
It is a well known fact that an employer will pay you “Just Over Broke” which is abbreviated to J.O.B. If you earn more than JOB in your Job, chances are you are not a popular person in the office e.g. the ass licker to upper-management. So what’s the alternative?
Well the answer is clearly demonstrated by 1000’s of people world-wide that are self-employed. You have no choice but to own your own business. This way there are no bosses to report to and no limit on earnings. of course it is not risk-free, you have to take a risk of retiring above the negative income levels of 98% of people. So what is the risk?
May 9th, 2007 at 10:53 am
I agree with what you are saying. However, how easy is it to run your own business! (rhetorical statement)
I think there is money to be made online, but to do this requires a David and Goliath battle against the might of the masses, all pushing for google recognition. I hope to make my online business work, but I can see that I need to work really hard to do so and I have no guarantee of success. So any top tips you can give to beat the Google-rush would be gratefully received by your readers.
May 9th, 2007 at 6:57 pm
There’s money to be made off line too. The internet is a medium to advertise your business and present it online. Google is a search engine that helps your site get found. So I don’t see running a business as a Google battle.
A business sells a product or a service so the emphasis needs to be on maximising the value of that business. When customers find your business they should be compelled to buy or sign up. You want them coming back for more, so capture them in an email list and keep them regularly updated about growth developments in your business and new products.
If your product/service is good, word of mouth recommendations should bring in more customers.
It’s easy to make money in business. Have a product or service that people can easily purchase via a credit card. Then advertise. After X number of potential customers have seen your offer Y will buy. Keep your expenses to a minimum to maximise profits.
If you are advertising somebody else’s product the X:Y ratio is going to be larger depending on the commission rate and other factors so it will be easier to make money with your own product.
To advertise in Google you can pay for clicks or get free visitor traffic to your sales page. To do this you need a site that has relevant content to act as a net to catch the fish. The bigger your net, the more fish will swim into it. You could start with a blog. Simply write about your topic everyday for 4 months and you will have over 100 web pages to capture free targeted visitors. Then advertise your product/service on the blog.
For example, you sell a $100 product. You have a 100 page content site that gets 100 visitors per day. Your conversion of visitors to sales is 1%. So in this example, your gross income is around $2,800 per month.
In your case Will, your business is a dating service. Is this fully operational and ready for customers? If not, then the priority is to get it working and tested. The next step would be to advertise it via all the available means. Since your business is community-related, you need to generate momentum in the growth of that community. So people should not be kept waiting for the site to be finished.